With the holiday season in full gear, it should be no surprise that footwear is one of the hottest items to buy. Google says And not just any footwear — the sneaker game is booming. According to statista.com, the sneaker industry is booming, valued at $21 billion in the U.S. And while the popularity is there, Black-owned sneaker brands still don’t get their just due.
For example, when researching to write this blog, it did not surprise me that the big-named sneaker brands still lead at the top. Consider when you think of a sneaker brand, what’s the first one that pops in your head? Nike? New Balance, or Converse? None of these are black-owned, though they attract millions of Black consumers.
Even the most popular athletes, celebrities, and influencers aren’t wearing sneakers owned by Black folks, but can we blame them? I say not, as most Americans don’t even know where to go to find Black-owned sneaker brands. With a little help from Google, I researched to find these eight Black-owned sneaker brands in the U.S.
And what I like about these brands is the diversity in design and boldness in colors. Some of them even look like statement pieces. They tell a story and challenge the average. Check out these eight Black-owned sneaker brands that may perhaps make someone’s holiday a bit more inspirational.
