J. Cole dropped a new basketball sneaker in conjunction with Puma today. It’s called “Dreamers” and will sell for $125 at Footlocker. Why “Dreamers”? Dreamers was created with the belief that we must follow ours no matter how unachievable they may seem to others. J.Cole released a clip of the ad on Twitter. Master P does the voiceover and J.Cole appears in it.